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Enhancing Multimedia Communication Components in Instructional Consulting Service Online: Students’ Perspective and Perception
Abd Hadi Abd Razak, And Ling Weay
Pages - 37 - 48     |    Revised - 30-08-2010     |    Published - 30-10-2010
Volume - 1   Issue - 2    |    Publication Date - October 2010  Table of Contents
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KEYWORDS
Instructional Consultation , Real time communication technology , face to face consultation, online instructional consultation
ABSTRACT
Online consultation - one of the advancement of communication technology in consulting service is conducted electronically in various contexts such as online medical consultation, IT consulting and online financial service. It enables participants communicate in synchronous and asynchronous way (Caulat and Erik, 2006). Many consulting service in business context and health organization are making use of multimedia communication technology by conducting consulting service online. However, implementation of this technology in instructional consultation in higher education is not fully integrated. This may due to lack of investigation, analyzing and proper strategy planning on problem encountered by students and lecturer. This paper discuss about the limitations of typical instructional consultation and students’ perspective and perceptions on conducting consulting service online. The potentials benefits of communication components for students in higher education are determined by investigate their perceptions and perspectives on implementation of communication technology for instructional consulting service online. The limitations of typical instructional consultation that elicited from literature review are included in this quantitative research study in order to investigate precisely students’ response pertaining to instructional consulting service in higher education. Data was solicited from a sample of 130 students in College of Arts and Science (CAS), College of Business (COB) and College of Law, Government and International Studies (COLGIS) in Universiti Utara Malaysia via simple random sampling method. Student’s response to Five point Likert-type scale anchored by the terms Strongly Disagree (1) to Strongly Agree (5), Not Important (1) to Extremely Important (5) and Never (1) to Very Often (5). The finding of the research revealed that students were generally positive about potential of multimedia communication tools for traditional consultation system in higher education organization.
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1 Weay, A. L., & Razak, A. H. B. A. (2011). Design and Development of Online Instructional Consultation for Higher Education in Malaysia. In Digital Information Processing and Communications (pp. 546-559). Springer Berlin Heidelberg.
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Mr. Abd Hadi Abd Razak
Universiti Utara Malaysia - Malaysia
ahadiar@uum.edu.my
Miss And Ling Weay
Universiti Utara Malaysia - Malaysia


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